Promoting BC to a potential client

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i've had 2 situations try sell idea of business catalyst potential client , when research platform they're turned off, because web presence 100% geared toward design/developer... nothing focuses on end user maintaining own site. few months ago bc main site great. send customer there , understood it... great videos, etc. businesscatalyst.com directs user adobe product page , speaks exclusively site creator. there place send potential end-user, learn how bc fit them?

take @ video brent - makes excellent points - http://www.youtube.com/watch?v=i-hmz_ukcfu , thread - http://forums.adobe.com/message/4587404#4587404 other comparisons between bc , other platforms being discussed.



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